hello sunshine
The 1st 100% vegetable protective oil, non-toxic for the skin and the planet
Hello Sunshine
The first 100% natural, plant-based protective oil
We've created the first 100% plant-based sun oil! With its sweet, flowery scent reminiscent of summer, Hello Sunshine protects our skin while preserving the oceans.
Our Hello Sunshine protective oil, rich in a diversity of over 45 protective plants, has been awarded an SPF of 20, protecting you from UVA and UVB rays, repairing, nourishing and protecting your skin with its delicious oily texture.
When you're out in the sun, you're full of vitamin D and a good mood! Unfortunately, exposure to the sun also means sunburn and premature aging of the skin, not to mention long-term health risks... Don't worry, we tell you, all we have to do is protect our skin from the sun! But how do we do it properly?
Today, there are only two types of sunscreen: chemical filters, which absorb UV rays on the skin's surface, and mineral filters, which physically prevent UV rays from penetrating the epidermis. So what's the problem?
On the one hand, chemical filters, suspected of being endocrine disruptors and carcinogens, are frequently allergenic and often cause sun intolerance... convenient! On the other hand, mineral filters contain nanoparticles that inevitably bypass the skin barrier and all the defense barriers of our body, which is incapable of rejecting...
Mineral filters, like chemical ones, also affect the environment, since thousands of tons of non-biodegradable sunscreens are dumped into the oceans every year... Deprived of UV rays, the micro-algae essential to corals die, taking them with them. And with the disappearance of coral reefs, hundreds of underwater species are threatened, and coastlines and their inhabitants exposed to the risk of flooding.
It was therefore impossible to find a sunscreen product that would have no toxic effect on health or coral reefs.
What if tomorrow we protected ourselves from the sun with a plant filter?
Choosing the lesser of two evils has never been and never will be an option for oOlution. So we set ourselves the challenge of creating a sun filter that was 100% effective and 100% safe for human and marine health. So, after 4 years of research, tests and pitfalls... We succeeded: we created the first 100% plant-based sun filter that is truly environmentally friendly!
Nature has no shortage of resources: karanja, coconut, raspberry...
We have selected no less than 49 plant extracts capable of effectively protecting our skin from UVA and UVB rays, to create an all-plant sunscreen.
Tested by the same laboratories as conventional suncare products, our suncare oil has been awarded a protection factor of 20.
That's it... A 100% natural, plant-based, vegan, non-animal-tested protection, made in France and with returnable packaging, now exists!
Of course Hello Sunshine always respects our commitments
It is 100% natural, made with organic or sustainably harvested active ingredients, vegan, cruelty free, palm oil free, produced in France and returnable.Sunscreen regulation: an obstacle to innovation?
In France, European Regulation EC n°1223/2009, known as the Cosmetics Regulation, is mandatory. It harmonizes the measurement of efficacy and the labeling of sunscreen products. Above all, it requires sunscreen formulas to include at least one ingredient from a list of 28 sun filters: 2 natural mineral filters, 26 chemical filters. Laboratories must draw from this list when formulating any product claiming to protect against UV rays. Otherwise, they cannot be marketed as sunscreens in the EU. Even if an independent assessment demonstrates that the filter used is effective and meets all regulatory requirements. Not on the list? No!
The filters authorized by the Regulation have only sadly demonstrated their harmful consequences for our health and the environment.
Today's regulations are a real brake on innovation.
But what does this mean for our Hello Sunshine protective oil?
Although it is controlled by the same laboratories as conventional suncare products and meets SPF 20 standards, regulations prevent us from labeling it as such.
Despite our deeply moral approach, and the results obtained with SPF 20, our Hello Sunshine SPF 20 sun oil pack cannot be labelled as "Protective oil" instead of "Sun protection oil SPF 20".
And the price?
Active ingredients that respect the planet and our skin... at a price! Our formula costs us 5 times more to produce than conventional suncare products... To keep our prices reasonable and honest, we've cut our margins to the bone, so much so that our Finance Manager is breaking out in a cold sweat. But our priority is health!