100% natural ingredients at the heart of our formulas
At oOlution, we can say that we have the sense of the formula! The creation and formulation of our products was our first challenge. The formula of a cosmetic is its recipe. When we cook, we combine vegetable oil, vegetables, spices, condiments and many other ingredients... to make a balanced and delicious meal.
100% natural formulas
At oOlution, there are no cooks, but engineers ready to break all the codes with the motto: 100% natural. Rare are the cosmetic brands that make their own formulas. The cosmetic formulas are standardized: the same base is often found in several brands, with a 2% of active ingredients and perfume as the only variables. The remaining 98% are most often filler ingredients. At oOlution, we take the time to create the best ones, challenging even the organic labels!
To comply with our specifications, we have drawn up a list of ingredients and active ingredients that we refuse to use.
list of ingredients and active ingredients that we refuse to use.
0% filler ingredients
Fill a skincare product with ingredients that are of no interest to the skin
for the skin and/or problematic for the environment, no!
Always with the aim of reducing production costs, cosmetics
cosmetics, even organic ones, choose to fill their products
products with less expensive oils, such as esterified or hydrogenated petrochemical palm derivatives.
petrochemicals. In oOlution skincare products, every ingredient
and/or active ingredient is beneficial to our skin and 100% of natural origin.
0% hazardous or controversial ingredients
It is unthinkable for oOlution to create formulas
with ingredients that are not only harmful to our skin but also
our health. That's why our skincare products contain no synthetic ingredients or endocrine disruptors: no parabens - no phenoxyethanol - no sodium benzoate - no potassium sorbate - no aluminum salts - no alum stone - no phthalates - no sulfates - no methylisothizolinone - no BHT - no EDTA - no silicones - no mineral filters - no chemical filters. Non-exhaustive list ;)
0% palm oil and derivatives
We are the first cosmetics brand in the world
categorically refuse to use palm oil and its derivatives
derivatives in all our skincare products. In 2013 we were
received the "coup de coeur du jury" award (Prix
Entreprise et Environnement) by the French Ministry of
of Ecology.
Palm oil in cosmetics
accounts for 23% of global production. The
palm cultivation
is responsible for the destruction of biodiversity in
Indonesia and Africa.
In cosmetics, it is sadly used as a "filler" ingredient
to create cheaper skin care products.
0% animal products: vegan and cruelty-free products
No animal has been, is being or will be used, harmed or have its habitat destroyed in the creation of our skincare products.
Being bold in refusing all these ingredients and practices does not
from being generous, quite the contrary.
Our skincare products are built with 30 to 70 active plant ingredients, organic or sustainably
from sustainable harvests to treat our skin to a host of virtues!
virtues!
By choosing to create skincare products that are rich in plant diversity
plants enables us to create skincare products suitable for all skin types.
all skin types. We avoid overloading our offer with categories
categories and offer effective care for
everyone.
Our formulation charter, more demanding than the organic labels
Today, there are several labels that regulate organic cosmetics. These labels give a reference to consumers and can guide a purchase. In order to be labelled, you must meet a set of specifications. So why doesn't oOlution have a label? Quite simply out of intransigence, because our own formulation charter goes beyond the organic labels in terms of requirements.
The Slow Cosmétique® label
oOlution is one of the pioneers of the Slow Cosmétique® label!
The Slow Cosmetics movement promotes ecological and responsible
and responsible consumption of cosmetics.
The Slow Cosmétique® label is awarded when a brand meets
a majority of the criteria set out in the official Slow Cosmetics
Cosmetics Charter.
The Charter is based on 4 pillars:
- Ecological cosmetics (no pollution, no toxicity, no petrochemicals
petrochemicals or plastic chemicals, ingredients of natural and organic origin,
minimally processed, short and local cycles),
- Reasonable cosmetics (realistic promises, zero
greenwashing, ethics and fair pricing),
- Intelligent cosmetics (meets the skin's real needs
positive contributions to the skin),
- Healthy cosmetics (respect for living organisms, no endocrine
endocrine disruptors).
